“So ambitious, illuminating and sexily theoretical that it will amount to aspirational reading for many of those who have the mettle to tackle it. Don’t make the mistake of reading it quickly. Imagine luxuriating on a Wi-Fi-equipped desert island with Mr. Gleick’s book, a search engine and no distractions. The Information is to the nature, history and significance of data what the beach is to sand.” (Janet Maslin, The New York Times)

In the beginning was the word, according to John. We are the species that named itself Homo sapiens, the one who knows—and then, after reflection, amended that to Homo sapiens sapiens. The greatest gift of Prometheus to humanity was not fire after all: “Numbers, too, chiefest of sciences, I invented for them, and the combining of letters, creative mother of the Muses’ arts, with which to hold all things in memory.” The alphabet was a founding technology of information. The telephone, the fax machine, the calculator, and, ultimately, the computer are only the latest innovations devised for saving, manipulating, and communicating knowledge. Our culture has absorbed a working vocabulary for these useful inventions. We speak of compressing data, aware that this is quite different from compressing a gas. We know about streaming information, parsing it, sorting it, matching it, and filtering it. Our furniture includes iPods and plasma displays, our skills include texting and Googling, we are endowed, we are expert, so we see information in the foreground. But it has always been there.